Job Description
We are seeking a results-driven SEO Specialist to develop and implement effective search engine optimization strategies that boost our website’s visibility, drive organic traffic, and improve search rankings. The ideal candidate will have strong skills in keyword research, on-page SEO, off-page SEO, and technical SEO, along with hands-on experience in Google Analytics and SEO tools.
Key Responsibilities:
- Conduct comprehensive keyword research to identify high-traffic opportunities.
- Optimize website content for better rankings and improved user experience.
- Implement on-page SEO best practices, including meta tags, headings, and internal linking.
- Build high-quality backlinks through ethical link-building strategies.
- Perform regular SEO audits to identify and fix technical issues.
- Monitor performance using Google Search Console, Google Analytics, and other SEO reporting tools.
- Stay updated with Google algorithm updates and implement changes accordingly.
- Collaborate with content writers, web developers, and marketing teams to align SEO goals.
Requirements:
- Bachelor’s degree in Marketing, Digital Marketing, or related field.
- Proven experience as an SEO Specialist, SEO Analyst, or similar role.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Screaming Frog.
- Strong understanding of HTML, CSS, and basic JavaScript.
- Excellent analytical and problem-solving skills.
- Up-to-date knowledge of SEO trends and best practices.
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