Mohamed Khalil Shawki Elbhrawy

Social Media Manager

About Candidate

Results-driven Digital Marketing Specialist with 5+ years of experience in SEO, SEM, and Social Media Marketing, seeking to leverage
expertise in driving brand growth, optimizing online visibility, and executing data-driven campaigns. Proven track record in managing
multichannel marketing strategies, enhancing customer engagement, and delivering measurable ROI across technology, retail, and F&B
sectors. Passionate about leveraging cutting-edge digital tools to create impactful marketing solutions that drive business success.

Salary
SAR
Nationality
Egyptian
Certifications

Strategic Email Marketing Campaigns
IIM Skills (Online) • 2024
Effective Influencer Marketing
The Knowledge Academy (Online) • 2023
Aggregator Platform Management
ALX Africa • 2022
Advanced Social Media Marketing Techniques
Egypt FWD • 2022
Digital Marketing Strategy Essentials
AUC School of Business • 2021

Training & Workshop

American Diploma (SAT)
. .Saudi American School • 2016 • GPA (3.9)

Looking for Job Title
Social Media Manager , Digital Marketing Specialist

Location

Education

B
Bachelor of Science in Accounting Administration 2022
HIGHER TECHNOLOGICAL INSTITUTE (H.T.I)

GPA(3.26) (A)

Work & Experience

S
Senior Marketing Manager April 2021 - March 2022
OPPO

comprehensive digital marketing strategies SEO, SEM, and social media campaigns social media marketing efforts

P
Partner & Marketing Campaign Manager 2021 - to date
Kajo Store

Spearheaded SEO and SEM strategies, optimizing website performance and increasing organic traffic by 30% within 6 months using Google Search Console and SEMrush. • Designed and executed social media marketing campaigns across Instagram, Facebook, and TikTok, growing follower engagement by 40% and driving a 25% increase in online sales. • • Managed Google Ads and Facebook Ads campaigns, achieving a 20% reduction in cost-per-click (CPC) while increasing conversion rates. • Utilized Google Analytics and Google Data Studio to track campaign performance, providing actionable insights for optimization. • Leveraged AI tools like ChatGPT and Surfer SEO for content creation and keyword optimization, improving search engine rankings. • Collaborated with influencers and content creators to amplify brand visibility, resulting in a 15% boost in brand awareness.

M
Marketing Specialist 2023 - 2024
Najil Company

Social Media Marketing: Developed and executed social media strategies across platforms, increasing engagement rates by 20% and driving a 15% growth in online orders. • Aggregator Platform Management: Optimized profiles on platforms like HungerStation, Mrsool, and Jahez, enhancing visibility and customer engagement through targeted promotions and menu updates. • Email Marketing: Designed and launched targeted email campaigns using Mailchimp and HubSpot, achieving a 25% open rate and 10% click-through rate (CTR), leading to improved customer retention. • Data-Driven Campaigns: Analyzed campaign performance metrics using Google Analytics and Tableau, providing actionable insights to senior leadership for strategic decision-making.

Skills

Content creation & Copywriting - Social Media Tools - Email Marketing Tools - Data Analysis - Effective Communication
90%
Social Media Tools
90%
Email Marketing Tools ( Mailchimp, HubSpot)
80%
Data Analysis &Data Analysis & Reporting Reporting
90%
Effective Communication
90%
Visual Merchandising
60%